Privacy Policy

What data does Style Tourista process?

Style Tourista offers a variety of services that you can use in different ways. Depending on whether you contact us online, by telephone, in person or in any other way, and which services you use, different data from different sources is generated. If you use our services or contact us, for example, when you register and provide your name or e-mail address or address, you share many of the information we process with you. However, we also receive technical device and access information that is automatically collected by us as you interact with our services. For example, this may be information about which device you are using. Further data is collected through our own data analyzes (eg in the context of market research studies and evaluation of customers). We may also receive information about you from third parties, such as credit bureaus and payment service providers.

Why is Style Tourista using my data?

Style Tourista processes your data in compliance with all applicable data protection laws. Of course, we observe the principles of data protection law for the processing of personal data. Therefore, we process your data only for the purposes described in this Privacy Policy or in the collection of data. These are primarily the purchasing process and the provision, personalization and development as well as the security of our services. In addition, we use your data in the context of strict German and European data protection law but also for other purposes, such as product development, scientific research (especially in the areas of machine learning, artificial intelligence and deep learning) and market research.

Personalized Services

The development and provision of personalized functionalities and services for you is our top priority. Regardless of location, time and equipment, we offer you an individual shopping experience and an offer tailored to your individual interests. The processing of your data to personalize our services is therefore an integral part of Style Tourista’s performance.

Information about website

We use your information to provide our website. In addition to the device and access data associated with each use of these services, the nature of the data processed and the purposes of processing will depend in particular on how you use the features and services provided through our services. We also use the information we collect when using our services to find out how our online offer is used. Among other things, we use this information in the context of shopping personalization, for the improvement of our services and for personalized advertising.


We offer you various newsletter services. You will receive information on the topics covered by the individual newsletters and further information when you sign up for a newsletter service.

Individual product recommendations by e-mail and push service

In connection with our services, we present you information and offers from Style Tourista based on your interests. These individual product recommendations are available from us regardless of whether you have subscribed to a newsletter. For the selection of individual product recommendations, we primarily use your previous purchase data and interest data in accordance with statutory provisions, from which we derive your product interests taking into account the interests and preferences and profile data communicated to us.

How does Style Tourista use my data for advertising?

We use your data and our advertising partners for personalized advertising, which will be presented to you in the Style Tourista services and on the websites and apps of other providers. For this purpose, we and our advertising partners use the usual internet technologies. In this way we can advertise in a more targeted manner so that we only offer advertisements and offers that are actually relevant to you. This allows us to better serve our users’ needs for personalization and discovering new products, and to interest them in our services in the long term through a more personalized shopping experience.

To whom are my data shared?

Style Tourista will only pass on your data if this is permitted under Swiss or European data protection law. We work very closely with some service providers, for example in the area of ​​customer service (eg hotline service providers), with technical service providers (eg operation of computer centers) or with logistics companies (eg postal companies such as DHL, Swiss Post). These service providers may only process your data under special conditions on our behalf. Insofar as we use them as a processor, the service providers will only be able to access your data to the extent and for the period required for the provision of the respective service. If you are shopping at a Style Tourista partner, we will pass certain purchase data on to the Style Tourista partner (eg your name and delivery address).

What privacy rights do I have?

They have the following statutory data protection rights under the respective legal requirements: right to information (Article 15 GDPR), right to cancellation (Article 17 GDPR), right to rectification (Article 16 GDPR), right to restriction of processing (Article 18 GDPR), Right to data portability (Article 20 GDPR), right of appeal to a data protection supervisory authority (Article 77 GDPR), right to revoke consent (Article 7 (3) GDPR) and the right to object to certain data processing measures (Article 21 GDPR). The contact details for your applications can be found under .

When will my data be deleted?

We will store your personal information for as long as necessary for the purposes set out in this Privacy Policy, in particular to meet our contractual and legal obligations. Possibly. We will also store your personal information for other purposes if and as long as the law allows us to store it for specific purposes, including for the defense of legal claims.

How does Style Tourista protect my data?

Your personal data is securely transmitted by encryption. This applies to your order and also to the customer login. We use the coding system SSL (Secure Socket Layer). Furthermore, we protect our websites and other systems by technical and organizational measures against loss, destruction, access, modification or dissemination of your data by unauthorized persons.

Changes to this privacy policy

As we develop our websites and apps and implement new technologies to improve our service to you, changes to this Privacy Notice may be required. Therefore, we recommend that you review this privacy policy from time to time.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at

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